Color of the Year for 2017
Color of the Year 2017
The color of the year for 2017 is “GREENERY”
It’s 2017 and to no surprise, the color of the year to hit us is “Greenery” as described by Pantone, it’s seen as a “tangy yellow-green”. The meaning behind this color is said: “To bring forth a refreshing take, Greenery that speaks to our need to explore, experiment and reinvent”. Greenery refers to the first days of spring, with nature and is said to explode and provide us with the assurance we (the population) crave for tumultuous social and political environment. The story behind this year’s color choice is said to help us reconnect with nature and each other for a greater purpose – Say’s Executive Director of the Institute Leatrice Eiseman.
Pantone has said with the world we live in today, it’s a very stressful and intense one. With high demands and pressure to succeed in everyday life, we forget to “stay calm”. This color visually is designed to bring those emotions and thoughts into place. According to the company, the color of the year “greenery” brings meaning and an idea of what’s been happening in the global culture. It serves as an expression of humor and attitude “The reflection of what’s going on in the world,” explained by Ron Potesky.
Since the year 2000 the Pantone Colour Institute, announces the color of next year in the month of December. The choice comes from a long and lengthy process, involving hundreds of professionals from various industries and trend advisors.
what’s to be expected when this color trend hits.
This color is the new“trend”. Expect to see lots of “Greenery” throughout fashion apparel, interior design, graphic design, and many industries that are in tune with what consumers are searching for.
It’s important when living in this world, you need to be in sync with what the next and upcoming “trend” will be. I know it’s hard to keep up-to-date when everything around us is always forever changing, and in the world of social media nothing ever lasts that long. One thing to last the whole year is this color. Be expected to see it pop up in various shapes and forms throughout 2017.
A perfect time to start incorporating this new color “Greenery” is into your new Vision Boards. Check out our *New Vision Boards.