Digital Asset Management 3.0 keeps your brand current and compliant.

Ensure your digital assets are always up-to-date across all templates, designs and content.

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a user is managing the assets for social media and web

Desygner provides that extra peace of mind for brands with ongoing changes
in image licenses, content and compliance copy

Keller Williams
Coldwell Banker
Anytime Fitness
Pepsico
PWC
JCDecaux
Walmart
Telstra
Emirates
Vodacom
Domino
Accor
Fibertel
Commonwealth Bank
Cisco
Woolworths
Sinclair
Anne Arundel Medical Center
Endsleigh
Daimler
Carrefour
Accenture
Independent
IT
Manpower

Easily store, organize, manage
and replace brand assets.

Digital Asset Management DAM 3.0 collates every single asset you may need in your company from images, icons and fonts all the way to validated pieces of text.

Automatically replace license-expired imagery, compliance and disclaimer text blocks, colors and logos across all pre-made templates and designs.

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a user is replacing an image in all the templates
assets organized in different folders using a centralized asset manager

Storage and asset control

  • Store templates (editable designs) and organize them into Campaigns.
  • Give controlled access to specific user groups during limited periods of time.
  • Allow others to change text or swap out an image without modifying the original template.
  • Restrict parts of the template to ensure brand and message consistency.
  • Store and allow other users to store designs created using your templates.
Brand Guidelines Enforcer

Centralized digital asset management

  • Enterprise-wide, multi-department and multi-location centralized digital asset manager.
  • Provide the most up-to-date images, logos, vectors and videos, easily and to anyone.
  • Empower your teams to work with your brand fonts and color palettes.
  • Provide default verified text that can be used to produce branded content.
  • Organize assets into folders and access them from the online editor.
  • Provide editable designs with restricted elements for brand consistency and control.
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a user is updating the content of a template with the updated data
a user is changing a locked template keeping the brand guideline under control

Distribute with control

Allow other users to access your digital assets as is, or transform them into branded templates to gain full control on how they are utilized, ensuring that:

  • Images are always watermarked.
  • Content licenses are followed.
  • Files are shareable, downloadable or usable for print or social media in a specific region.
  • No outdated company information is used.
  • Assets are used in the context they were intended for.
  • Contextual content is correct. For example, prices cannot be set under the Recommended Retail Price, promotions are not extended, brand values are conveyed correctly.
Go to Brand Guidelines Enforcer

The old way

  • Digital assets are shared via links and folders with permissions and with no way to trigger propagation.
  • Once the file is downloaded there is no control over its utilization.
  • Limited brand kits storage of colors, logos and fonts.
messy designers trying to control the brand styleguide
the sales, design and marketing teams are managing all the content using desygner digital asset manager

The new way

  • Users receive a notification when new editable templates are available.
  • Users receive a notification when the templates they created have been updated with new images, logos, colors and text.
  • Templates are used following the restrictions established by the administrators.

Digital assets managed
at the user level

Provide anyone in your organization with an individual digital asset manager, so that they can store and organize their content.

Submit new items to the company asset manager for approval. For example, photos or footage taken at a local event, behind-the-scenes images from a local store, point-of-sale displays, client testimonials and many others.

Digital assets are now produced by anyone in your organisation, from the laptop or desktop to a mobile device.

Go to Marketing Hub
a user is requesting permission to add an image of the last conference to the brand assets

Ready to see how Desygner can work for your company?

We are here to help. We listen to your challenges, understand your expectations and discuss how we can support your organization.
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