Social Media Image Sizes You Need To Know In 2022
When it comes to creating an online presence in today’s digital world, social media can be a key driver for your business. Having a strong online presence is something that every business needs, no matter if you’re looking to build a new brand or drive more traffic to your existing business.
But what good is all this time spent cultivating your brand’s social media presence if you don’t know how to post properly? If you’re not using the correct image sizes, you may be scaring off potential customers and leaving money on the table! That’s because pixelated graphics and badly aligned cover photos make you look unprofessional. Prevent this from happening with our online post creator.
However, we understand that staying on top of the latest information about every image size on every platform may be overwhelming! This is why we have created this handy guide of over 30 social media image sizes that you need to know in 2022. We’ll take you through the various dimensions required for each platform, including cover images and profile pictures.
But What if You Need to Resize Your Graphics?
Knowing the right social media image sizes is great, but what if you already have tons of posts prepared in the wrong size? Or what if you want to reuse some of your old images into your new content?
You can resize them. And Desygner can help you do that!
With Desygner’s Online Image Resizer feature, you can resize any graphics in a few clicks. All you have to do is upload your image, choose the size you want, and bam! You can download your beautiful graphic in the correct size.
In short, Desygner’s Online Image Resizer lets you resize any image online without losing quality. And you don’t even need to worry about knowing the correct size because we’ve got you covered there too! Desygner lets you choose from hundreds of pre-defined sizes for different social media platforms.
What Is an Aspect Ratio?
Before we dive into the list of all the different social media image sizes, we think it’s essential for you to understand what an aspect ratio means (if you don’t already).
Simply put, an aspect ratio is the ratio of width to height for your images. It’s usually represented as two numbers separated by a colon, as in 4:3 or 16:9. So, for example, if you had an image that was 1200 pixels wide by 600 pixels tall, the aspect ratio would be 2:1.
Social Media Image Size Guide 2022
If you’re a business owner, you already know the importance of using the right images on social media. But have you ever stopped to think about what size those images should be?
Well, wonder no longer because the infographic below will help you understand the image sizes of the most used graphics on Instagram, Facebook, LinkedIn, YouTube, Pinterest, Twitter, and Tumblr.
And now, let’s dive into the specific image sizes for every platform
Instagram Image Sizes
If you get your Instagram image sizes wrong, you might end up cutting out the most important parts of your image, or worse, posting an image that looks blurry or pixelated.
Whether you’re a seasoned pro or relatively new to Instagram, you need to know the correct image sizes for this platform. We’ve included them in the infographic below.
Source: Instagram Ads Guide, Meta for Business
Facebook Image Sizes
Facebook is a very visual platform, and it’s important to use high-quality images when you’re sharing content on this platform. This will help you get more views and engagement on your posts.
The only problem? Facebook has a lot of different image sizes and formats. The infographic below shows the correct sizes of all the different Facebook graphics you might need.
Source: Facebook Ads Guide, Meta for Business
LinkedIn Image Sizes
LinkedIn’s networking focus and professional target audience mean that it’s not a platform where users are likely to be engaged by visual content. However, it remains important to understand how to use images effectively on this platform.
You’ll need to know the right image sizes for the graphics you’ll use to optimize your personal or company profile or the ads you’re running. To find the correct Linkedin image sizes, take a look at the infographics below.
Source: LinkedIn Image Specifications, LinkedIn Help
YouTube Image Sizes
YouTube is an excellent platform for video content marketing. However, it has its quirks, including certain image size guidelines that you must follow when using the site.
The two main graphics you need for YouTube are your channel art and thumbnails for your videos.
YouTube cover art is a large horizontal banner displayed at the top of your channel. The ideal size of your channel art should be 2560 x 1440 pixels. However, you should also keep in mind YouTube’s safe area, which is 1546 x 423 pixels in the center of the image. This is where most of the text and logos are placed to avoid cropping when viewed on different devices.
Source: Manage your channel branding, YouTube Help
Pinterest Image Sizes
Pinterest is a visual platform, and your images are the reason people will click through to your blog posts or website. A well-developed Pinterest marketing strategy can give your brand more exposure, help you build up a following, and even drive traffic to your website.
Here’s a quick rundown of Pinterest image sizes to help you figure out what works best.
Source: Pinterest Product Specs, Pinterest Help
Twitter Image Sizes
Twitter takes an interesting approach to visuals. Unlike Facebook or Instagram, Twitter is a more text-centric platform, with photos and videos playing second fiddle to comments, status updates, and links.
However, you’ll still find yourself creating a variety of visual content types on this platform. Here are the most important Twitter visuals and their sizes:
Tumblr Image Sizes
Tumblr is a free blogging platform that lets people post stuff, follow other people, and then share, like, or reblog the things they like. It’s also kind of like a mix between Twitter and Facebook.
If you’re going to post photos on Tumblr, you might as well make sure they look the best that they can be, right? The best way to do this is to use images that are the appropriate size for each section of your Tumblr page. So, here’s a quick guide on Tumblr image sizes.
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Conclusion
Every social network has its own image size requirements. None of them are particularly hard to figure out, but it can be a hassle to keep track of them all.
We hope that this guide will help you optimize your social media images to look amazing across any platform. And if you need to resize any existing graphics, check out our Online Image Resizer tool.
